What is a microbrewery?
Interestingly, the microbrewery movement is very much British. The movement started in the 70s to promote artisanal, British made beer. The origin of craft beers started in this way. The term refers to a brewery that makes a very small amount of beer, infact typically less than 15,000 barrels per year. This gave rise to the concept of a brewpub, which brews beers mainly to be sold on its own premises. The focus is on quality and flavour. Each microbrewery has a brewing technique, which makes its produce distinctive. There are even smaller breweries producing very limited quantities of beer, known as Nano-breweries.
The sustainable living community is making a difference where microbrewers had earlier failed
The craft beer craze has boosted prospects for many microbreweries across the UK. Earlier, these small outfits were unable to penetrate the market. They could never compete against global giants like Anheuser-Busch due to lack of marketing budgets and distribution networks. Sustainable living ideas have turned the tables on the big manufacturers. People are thinking about being global and buying local, rather than focusing only on cheap prices. Most green shoppers who believe in ethical online shopping also think in the same way.
How microbreweries help the local economy with green sustainable products
Today, many eco-conscious consumers are flocking to buy the local beers and ales produced by these houses. These can be classified as ethical, sustainable products because they have clean supply chains. Microbreweries provide work for the local community and a vocation for many young workers. In the US, the government has lowered its taxes collected from beers produced by small breweries. Of course, this move has been made in recognition of their contribution to the revival of the local economy.
Microbreweries need to be sustainable in the UK
The unchallenged growth of major brewers has forced the closure of local pubs all over the country. Now there is a new trend that’s gaining ground. Microbrewers are leasing empty shops on UK high streets and setting up outlets. Many of these breweries now run a tap bar. Eco-consumers like local independent micro-pubs serving local ales and beers. They are keen to sample the local flavours from brewers who sell sustainable products.
Ginaissance – the boom in UK gin distilleries
In what has been dubbed the “Ginaissance”, there has been a boom in the number of gin distilleries in the UK. In 2013, the number stood at 152, but as of 2018, this had risen to 315 distilleries. These are based on official figures from the Wine & Spirit Trade Association. The majority of these new distilleries are “micro distilleries”, search in GoEthical to buy gin from ethical local UK retailers.
The GoEthical app online is working hard to support microbrewery beverages made in Britain
Craft beer sales have risen by 1.7% in 2017. This is a lot more than the 0.7% growth experienced by the entire beer market. This new renaissance of the microbrewery market has been fuelled by the changing tastes of today’s youth. So, you can find a selection of the best microbrewery brands in the country in the application shop. Also, visit our food and beverages section.
Join the GoEthical ethical app
The GoEthical marketplace buy and sell app is the best place to sell microbrewery ales and beers. If you run a local micro-pub, please register and list your products. If you believe in ethical buying and want to support the local scene, register and join the app. With combined efforts, local businesses can once again flourish in the UK.
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